Shah Nawaz

I am a growth and revenue leader with 8+ years of experience building scalable software, CRM, and customer-centric systems across SaaS, fintech, and service-driven businesses. Currently, as Director – Growth, CRM & GenAI at Fynsis, I focus on designing and executing growth strategies that align revenue, customer experience, and technology. My role involves owning CRM-led lifecycle strategies, driving AI-powered automation, and enabling data-driven decision-making across sales, marketing, and operations. I work closely with founders, product, and engineering teams to translate market opportunities into scalable platforms—ensuring growth initiatives are not just innovative, but measurable and sustainable. My approach combines strategic planning, operational clarity, and applied GenAI to improve conversion, retention, and overall business efficiency. Previously, through CodeTron, I led multiple concurrent software and digital initiatives, helping businesses modernize their systems, optimize workflows, and adopt emerging technologies. This hands-on experience across delivery, marketing, and customer engagement continues to inform my execution-focused leadership style. I am driven by building intelligent growth engines at the intersection of CRM, revenue strategy, and AI, with a long-term focus on value creation for customers, partners, and stakeholders.